Pipedrive

Pipedrive

CRM by Pipedrive

Visual, sales-first CRM built around the deal pipeline

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Pricing
$14/seat/mo
Free options
Free trial
Deployment
Android, Cloud / SaaS, iOS
Popular with
Professional services, Real estate

About Pipedrive

Pipedrive is a CRM designed around the pipeline. Deals appear as cards that move across stages, activities remind reps what to do next, and email, call and meeting tracking keep history attached to each deal.

Plans are Lite, Growth, Premium and Ultimate, with Lite advertised at $14 per seat per month on annual billing and a 14-day trial but no permanent free plan. It is a strong fit for small and mid-sized sales teams that prioritise a focused sales workflow over a broad platform.

Pipedrive is quick to pilot: import a few hundred deals, build your stages and let reps use it for two weeks. Pay attention to what you need beyond the pipeline, such as marketing campaigns or advanced automation, because those features may require higher plans or add-ons. Confirm which tier includes them.

At a glance, Pipedrive offers Visual pipeline, Activity reminders, Email sync, Sales automation, Custom fields and more. It is best suited to small and mid-sized sales teams focused on pipeline execution, and a weaker fit for teams wanting an all-in-one sales, marketing and service platform. Published plans are summarised in the pricing section below, and prices should be confirmed on the vendor site before purchase.

Popular with: Professional servicesReal estateRetail and ecommerceSoftware and IT

Features

Integrations

GmailOutlookSlackZoomMailchimpZapierGoogle Calendar

Pricing

Lite

$14/seat/mo

Billed annually, G2 lists $24 per seat on monthly billing

Growth

$49/seat/mo

As listed on G2, confirm billing basis on the vendor site

Premium

$79/seat/mo

As listed on G2, confirm billing basis on the vendor site

Prices change often. Check the vendor for current pricing. How we evaluate software.

Pros and cons

Pros

  • Intuitive pipeline view
  • Quick for reps to adopt
  • Large marketplace
  • Focused on sales execution

Cons

  • No permanent free plan
  • Marketing features need add-ons
  • Automation limits vary by plan

Frequently asked questions

How much is Pipedrive?

Lite is advertised from $14 per seat per month on annual billing.

Does Pipedrive have a free plan?

No permanent free plan; a 14-day trial is advertised.

What are the plans?

Lite, Growth, Premium and Ultimate.

Is Pipedrive good for startups?

Yes, for sales-led teams.

What are the best alternatives to Pipedrive?

Popular alternatives covered on PreferWise include HubSpot CRM, Salesforce Sales Cloud and Zoho CRM. Which fits best depends on team size, channels and budget, so compare them side by side before you decide.

Who should not use Pipedrive?

Teams wanting an all-in-one sales, marketing and service platform. If that describes you, compare Pipedrive with alternatives before committing.

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Pipedrive vs Attio

PipedriveAttio
Starting price$14/seat/mo$35/mo
Free versionNoYes
Free trialYesYes
DeploymentAndroid, Cloud / SaaS, iOSCloud / SaaS
Best forSmall and mid-sized sales teams focused on pipeline executionStartups and modern teams wanting a flexible CRM
Not ideal forTeams wanting an all-in-one sales, marketing and service platformEnterprises needing a large partner ecosystem

Full side-by-side comparison

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