Attio

Attio

CRM by Attio

Modern, flexible CRM with a free plan for small teams

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Pricing
Free plan, paid from $35/mo
Free options
Free trial · Free version
Deployment
Cloud / SaaS
Popular with
Financial services, Professional services

About Attio

Attio is a newer CRM that lets teams model their own data with flexible objects and attributes. It syncs email and calendar to build relationship history automatically, and its interface favours speed and collaboration.

A free plan covers up to three seats and the Plus plan is listed at $35 per seat per month on annual billing. It appeals to startups and modern teams that want a customisable data model without heavy admin.

Attio is worth piloting if your team likes to shape its own data model. Create a few custom objects, connect email and calendar, and see how automatic history looks after a week. Check integration coverage and plan limits against the tools you already depend on.

At a glance, Attio offers Flexible data model, Email and calendar sync, Custom objects, Workflow automations, Reporting and more. It is best suited to startups and modern teams wanting a flexible CRM, and a weaker fit for enterprises needing a large partner ecosystem. Published plans are summarised in the pricing section below, and prices should be confirmed on the vendor site before purchase.

Popular with: Financial servicesProfessional servicesSoftware and IT

Features

Integrations

GmailGoogle CalendarOutlookSlackZapierIntercomSegment

Pricing

Free

$0

Up to 3 seats with limits

Plus

$35/seat/mo

Billed annually

Prices change often. Check the vendor for current pricing. How we evaluate software.

Pros and cons

Pros

  • Free plan for up to 3 seats
  • Flexible data model
  • Fast, modern interface
  • Automatic relationship history

Cons

  • Younger product than established CRMs
  • Advanced features are paid
  • Smaller integration ecosystem

Frequently asked questions

Is Attio free?

A free plan is advertised for up to three seats.

How much is Plus?

$35 per seat per month billed annually.

Is Attio good for startups?

Yes.

Does it sync email?

Yes, email and calendar sync are core.

What are the best alternatives to Attio?

Popular alternatives covered on PreferWise include HubSpot CRM, Salesforce Sales Cloud and Pipedrive. Which fits best depends on team size, channels and budget, so compare them side by side before you decide.

Who should not use Attio?

Enterprises needing a large partner ecosystem. If that describes you, compare Attio with alternatives before committing.

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Attio vs Bitrix24

AttioBitrix24
Starting price$35/mo$69/mo
Free versionYesYes
Free trialYesYes
DeploymentCloud / SaaSAndroid, Cloud / SaaS, iOS, On-premise
Best forStartups and modern teams wanting a flexible CRMSmall teams wanting CRM and collaboration together
Not ideal forEnterprises needing a large partner ecosystemTeams wanting a clean, focused sales tool

Full side-by-side comparison

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