Gong
Revenue intelligence platform that records and analyses sales conversations
- Pricing
- Custom quote
- Deployment
- Cloud / SaaS
- Popular with
- Financial services, Software and IT
- Founded
- 2015
About Gong
Gong pricing at a glance: Revenue intelligence platform for sales teams. Quote-based; third-party estimates of a platform fee plus about $1,360 to $1,600 per user per year.
Gong is a revenue intelligence platform. It records and transcribes sales calls and meetings, analyses what drives wins and losses, and surfaces deal risks, coaching moments and forecasts for managers.
Gong does not publish prices. Third-party estimates describe a platform fee from about $5,000 to $50,000 or more per year plus roughly $1,360 to $1,600 per user per year, annual payment due upfront on contracts that often run two to three years. Onboarding and professional services can add $7,500 to $65,000 or more.
Layered products such as Engage and Forecast raise the effective per-user cost, and reductions in seats mid-term generally earn no refund. Negotiate hard and compare lighter conversation intelligence tools if your team is smaller.
Gong fits established B2B sales organisations that want to understand what is happening in deals and calls at scale. Managers use it for coaching and forecasting, while enablement teams find winning patterns to replicate.
Ask for a full cost breakdown covering platform fee, per-user licences, onboarding and any Engage or Forecast modules, and negotiate renewal caps and multi-year terms. Compare against Avoma, Salesloft and Outreach, and consider whether your team size justifies the fixed platform fee.
Keep researching: best B2B lead nurturing software, best B2B sales CRM, best CRM software for small businesses.
Popular with: Financial servicesSoftware and IT
Features
- AI assistant
- CRM integration
- Meeting recording
- Meeting transcription
- Reporting and analytics
- Sales forecasting
Integrations
Pricing
Platform fee
Third-party estimate; charged regardless of team size and negotiable
Per-user licence
Estimate by team size (1 to 49 users about $1,600; 250+ about $1,360)
Professional services
Onboarding, training and integrations
Gong Engage and Forecast
Engage requires a Gong Core licence for every user
Pricing verified November 2026 against the vendor pricing page. Check the vendor for current pricing. How we evaluate software.
Pros and cons
Pros
- Deep conversation intelligence and deal insights
- Forecasting and pipeline tools in the same platform
- Strong adoption among revenue teams
- Powerful search across calls and deals
Cons
- Pricing is not published and estimates are high
- Multi-year contracts with upfront annual payment
- No refund for reducing seats mid-term
- Implementation and onboarding fees on top
Frequently asked questions
How much does Gong cost?
Gong does not publish prices. Third-party estimates include a platform fee of about $5,000 to $50,000 plus roughly $1,360 to $1,600 per user per year.
Does Gong have a free trial?
No short-term trial is offered; contracts are typically two to three years.
What is the platform fee?
A fixed annual fee reported as usually non-waivable, though negotiable.
Are onboarding fees extra?
Yes. Professional services are estimated at $7,500 to $65,000 or more.
What are the best alternatives to Gong?
Avoma, Salesloft and Outreach are common alternatives.
User reviews
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Gong vs Apollo.io
| Gong | Apollo.io | |
|---|---|---|
| Starting price | Custom quote | $49/mo |
| Free version | No | Yes |
| Free trial | No | No |
| Deployment | Cloud / SaaS | Cloud / SaaS |
| Best for | Established B2B sales organisations that can justify a significant platform investment | Startups and SMB sales teams that want data and outreach in one tool |
| Not ideal for | Small teams and startups on a tight budget | Enterprises needing deep conversation intelligence |
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