Encharge
Behaviour-based email marketing automation for SaaS companies
- Pricing
- $49/mo
- Free options
- Free trial
- Deployment
- Cloud / SaaS
- Popular with
- Software and IT
About Encharge
Encharge pricing at a glance: Behaviour-based email automation for SaaS. Plans listed at $49 and $59 per month with unlimited emails and flows.
Encharge is a marketing automation platform built for SaaS businesses. Its visual flow builder triggers emails based on what users do in the product, what plan they are on and what they pay, so onboarding and retention messages reach the right people.
Encharge pricing is listed on Capterra at $49 a month for Growth and $59 for Premium, with unlimited emails, flows, broadcasts and team members; confirm on the vendor site how price scales with the number of people you track. A free trial is available but requires a credit card.
It integrates with Stripe, Salesforce, Zapier and Slack. Teams with an ecommerce focus should look at tools built around product catalogues instead.
Encharge is a good fit for SaaS companies that want to send emails based on product usage, trial status and billing events. Typical flows include onboarding sequences, feature adoption nudges, trial-expiry reminders and win-back campaigns.
Confirm how pricing scales with the number of people you track, since the Capterra listing shows flat monthly starting rates. Check that your product events can be sent through Segment or the API, and test one onboarding flow in the free trial. Compare with Customer.io and Userlist for similar SaaS use cases.
Keep researching: best marketing automation software, marketing automation pricing, free marketing automation software.
Popular with: Software and IT
Features
- A/B testing
- Customer journeys
- Email campaigns
- Event-triggered messaging
- Marketing automation
- Segmentation
Integrations
Pricing
Growth
Flat monthly rate listed on Capterra
Premium
Flat monthly rate listed on Capterra
Free trial
Available; credit card required
Pricing verified November 2026 against the vendor pricing page. Check the vendor for current pricing. How we evaluate software.
Pros and cons
Pros
- Visual flow builder designed for SaaS lifecycle emails
- Unlimited emails, flows, broadcasts and team members
- Triggers from product events and billing data
- High review scores on Capterra
Cons
- Prices shown are starting rates; confirm tiering by people
- No free plan
- Credit card needed for trial
- Fewer features for ecommerce than ecommerce-first tools
Frequently asked questions
How much does Encharge cost?
Capterra lists Growth at $49 and Premium at $59 per month. Check the vendor site for how price scales with contacts.
Does Encharge have a free trial?
Yes, a free trial is available and requires a credit card.
Is there a free plan?
No free version is listed.
Who is Encharge best for?
SaaS teams that trigger emails from product usage and billing events.
What are the best alternatives to Encharge?
Customer.io, ActiveCampaign and Userlist are common alternatives.
User reviews
Alternatives to Encharge
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Encharge vs Act-On
| Encharge | Act-On | |
|---|---|---|
| Starting price | $49/mo | Custom quote |
| Free version | No | No |
| Free trial | Yes | Yes |
| Deployment | Cloud / SaaS | Cloud / SaaS |
| Best for | SaaS companies sending behaviour-triggered onboarding and lifecycle emails | B2B lead generation teams |
| Not ideal for | Ecommerce stores needing product-based flows | Ecommerce stores |
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