Behaviour-based email automation with built-in CRM workflows
Best for: SMBs needing behavioural automation
ActiveCampaign is known for visual automation builders that trigger email and other messages based on subscriber behaviour. It combines segmentation, lead scoring and a…
Long-running email marketing platform with templates, landing pages and 24/7 support
Best for: Small businesses and solopreneurs who value support and a stable platform
Established email marketing platform with templates, landing pages and 24/7 support. Plans from $15 per month.
Newsletter platform with a free plan, growth tools and built-in monetisation
Best for: Newsletter publishers and media creators who want growth and monetisation tools built in
Newsletter platform with a free plan up to 2,500 subscribers and paid plans from about $49 per month billed annually.
Email, SMS and automation with a generous contact allowance
Best for: Budget-conscious teams and businesses with large lists
Brevo combines email marketing, SMS, chat and automation in one platform. Its free plan stores up to 100,000 contacts with a 300 emails per…
Design-forward email marketing platform with a 30-day free trial
Best for: Brands and agencies that care about email design and want predictable unlimited sending
Design-forward email marketing from Marigold with tiered plans, unlimited sends on Essentials and a 30-day trial.
Email marketing with phone support, events tools and contact-tier pricing
Best for: Small businesses, nonprofits and local organisations that want easy email with phone support
Email marketing for small businesses and nonprofits with phone support. Three plans priced by contact tier and a free trial.
Ecommerce-focused email and SMS automation with revenue attribution
Best for: Online stores that want revenue-focused email and SMS automations
Ecommerce email and SMS automation with a single plan priced by contacts, from $39 per month for 2,500 contacts.
Email marketing with funnels and landing pages
Best for: Small businesses wanting funnels and email
GetResponse combines email marketing, landing pages, funnels and webinars. Starter is listed from $19 a month with a limited workflow allowance, and higher plans…
CRM-connected marketing automation for B2B and inbound teams
Best for: Growing B2B teams that want marketing and CRM aligned
HubSpot Marketing Hub runs email, landing pages, forms, lead nurturing and campaign reporting on top of the HubSpot CRM. Because marketing and sales share…
Email platform for creators with a free newsletter plan and monetisation tools
Best for: Creators, writers and coaches building audiences and selling products
Email platform for creators with a free plan up to 10,000 subscribers; paid plans from $39 per month.
Ecommerce email and SMS automation built on customer data
Best for: Ecommerce and DTC brands
Klaviyo is built for online stores. It ingests purchase and browsing data from platforms such as Shopify and uses it for segmentation, personalised flows…
Email platform for SaaS with campaigns, loops and transactional email in one place
Best for: SaaS startups sending product emails, newsletters and transactional messages from one tool
Email platform for SaaS with a free plan up to 1,000 contacts and Growth at $49 per month for 5,000 contacts.
Listings marked Sponsored are paid placements. Ratings come from user reviews, or from our editorial rating where no reviews exist yet.
