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Enterprise cross-channel customer engagement and lifecycle messaging

Best for: Enterprise consumer brands and apps

Braze orchestrates cross-channel messaging across email, push, SMS and in-app, with personalisation and experimentation for consumer brands and apps. Pricing is by custom quote…

• A/B testing
• Customer journeys
• Email and calendar sync
• In-app messaging

Event-driven messaging for SaaS and product-led teams

Best for: SaaS and product-led teams

Customer.io lets teams send email, push, SMS and in-app messages triggered by customer events. Visual journeys, behavioural segments and data pipelines make it popular…

• A/B testing
• Customer journeys
• Data pipelines
• Email and calendar sync

Cross-channel journeys and customer profiles for mid-market and enterprise

Best for: Mid-market and enterprise teams

Iterable offers cross-channel journeys, customer profiles and personalisation for mid-market and enterprise teams. Pricing is quote-based. Iterable is typically evaluated by mid-market and enterprise…

• A/B testing
• Contact management
• Customer journeys
• Email and calendar sync

Mobile-first customer engagement platform

Best for: Mobile-first consumer businesses

MoEngage supports behavioural engagement across mobile and web journeys for mobile-first consumer businesses. Pricing is quote-based. MoEngage is popular with mobile-first consumer brands that…

• A/B testing
• Customer journeys
• Email and calendar sync
• In-app messaging