Find software you can trust

Enterprise CRM tightly integrated with Microsoft 365 and Teams

Best for: Microsoft-centric organisations

Dynamics 365 Sales is Microsoft's CRM for sales teams. It integrates with Outlook, Teams, Excel and Power Platform, making it a natural fit for…

• AI assistant
• Customisation
• Dataverse
• Email and calendar sync

Visual, board-based CRM that adapts to your sales process

Best for: Teams wanting a flexible, visual CRM tied to wider work management

monday Sales CRM builds a CRM on monday.com's flexible boards. Leads, deals and accounts live in customisable boards with automations, dashboards and email sync,…

• Customisation
• Email and calendar sync
• Email templates
• Forms

Enterprise sales execution platform with sequences, dialer, AI agents and forecasting

Best for: Mid-size and enterprise sales teams that run structured outbound and pipeline management

Enterprise sales execution platform with sequences, dialer, AI agents and forecasting. Quote-based annual contracts.

• AI assistant
• Email sequences
• Pipeline management
• Reporting and analytics

Automated CRM for B2B teams that hates manual data entry

Best for: B2B teams with relationship-driven sales

Salesflare is a CRM designed for B2B relationship selling. It pulls in email, calendar and phone activity, enriches contacts and updates records automatically so…

• Data enrichment
• Email and calendar sync
• Email sequences
• Email tracking

The configurable enterprise CRM, with Starter Suite for smaller teams

Best for: Mid-size and enterprise sales teams with complex processes

Salesforce Sales Cloud is the best-known CRM for complex sales organisations. It manages leads, opportunities, accounts and forecasting, and its configuration layer lets administrators…

• AI assistant
• Customisation
• Integrations
• Lead management

Revenue workflow platform with cadences, conversation intelligence and forecasting

Best for: B2B sales teams that want a full revenue workflow platform

Revenue workflow platform with cadences and conversation intelligence. Quote-based; third-party estimates from about $125 to $180 per user per month.

• AI assistant
• CRM integration
• Email sequences
• Reporting and analytics

Field sales CRM for door-to-door and territory-based teams

Best for: Field sales and door-to-door teams

SPOTIO is a field sales platform that combines CRM, territory mapping, route planning and activity capture. Reps log visits on mobile, managers see activity…

• Gamification
• Integrations
• Lead management
• Mobile app

Configurable CRM suite with Sell, Serve and Market for mid-size and enterprise teams

Best for: Mid-size teams that want a configurable CRM with sales, service and marketing options

Configurable CRM suite for sales, service and marketing with published per-user prices and a 15-user minimum on Sell.

• Contact management
• Marketing automation
• Pipeline management
• Reporting and analytics

All-in-one CRM with a free Pilot plan

Best for: Small businesses wanting an all-in-one CRM on a budget

Vtiger One is a CRM suite covering sales, marketing and support. A free One Pilot plan has been advertised for teams that need multiple…

• Contact management
• Customisation
• Email and calendar sync
• Marketing tools

Highly configurable CRM with a free edition and a wide app ecosystem

Best for: Cost-conscious teams that want flexibility and a broad app suite

Zoho CRM manages leads, contacts, deals and sales activities, with workflow rules, scoring and the Zia AI assistant. A large suite of Zoho apps…

• AI assistant
• Customisation
• Email and calendar sync
• Integrations