Put your software in front of buyers who are comparing options.
PreferWise helps people compare software, pricing, features, limitations, and alternatives before they make a buying decision. Vendors can use PreferWise to improve their product information, reach relevant audiences, and explore commercial partnerships.
Buyers are doing more research before they choose software.
PreferWise is being built around that research process. We organize the information buyers need to understand software products and compare meaningful differences.
For vendors, that creates opportunities to make accurate product information easier to discover while reaching users who are actively evaluating software.
Choose how you want to work with us.
Different vendor relationships serve different goals. Start with the option that best matches what you’re trying to accomplish.
Commercial relationships with clear boundaries.
We want vendor relationships to create value without compromising the usefulness of our comparisons.
Accurate product information
Vendors can help us verify product details, pricing, plans, features, and other relevant information.
No pay-to-win rankings
Commercial relationships do not guarantee a particular ranking, recommendation, or editorial conclusion.
Clear sponsored visibility
Paid promotional placements are treated separately from independent editorial comparisons and should be clearly identified.
Useful buyer information
Our focus remains on helping buyers understand what a product costs, what it does, and where it fits.
Help buyers understand your product.
PreferWise focuses on the information people actually need when evaluating software.
Competitive pricing intelligence for software teams.
PreferWise is also building structured pricing and competitive intelligence around software products.
This can help product marketing, pricing, strategy, and competitive intelligence teams understand how competing products structure plans, AI costs, usage charges, and other pricing changes.
Ask about early access →- Competitor plan structures
- AI pricing and usage models
- Plan and feature changes
- Additional and hidden costs
- Historical pricing changes
Working with PreferWise is straightforward.
Tell us about your product
Share your product, website, category, and relevant information with our team.
We review the information
We evaluate the product and verify relevant information using available sources.
Choose a partnership
If there is a commercial opportunity that fits both sides, we can discuss the appropriate partnership.
Have a software product you’d like us to know about?
Tell us what you’re building and what you’re looking to accomplish with PreferWise.